“Personally, No1 on the list is the membership payment structure.

Plan providers don’t give any real guidance on what membership plans to do… And what is a “bad idea” and why.

I had my membership plans starting at £13 which you immediately told me “Prem, stop this option immediately, you are losing money” whereas plan providers thought it was “fine”.

I don’t want a pat on the back… I want honest feedback. There’s an inherent thought that the plan providers don’t care whether I make money, as long as they get their subs.

2. Drilling down the figures.

Pretty much same as above, but more detail and more data.

Jon going through the numbers with a fine tooth comb and showing the bigger impact a £1-2 change in membership fees can make in the overall.

3. I’m going to go for “setting the scene”

Gearing the clinic up to do true private care. The providers won’t do this at all. This goes from; what materials you use or don’t use, to uniforms to branding. It’s a million miles away from what the plan guys can do.”